Leading Esports Agency
in the UK

Looking for an esports agency that truly understands gaming? We're specialists in esports recruitment, connecting exceptional talent with industry-leading organisations. Trusted by Emmy-winning production companies and top esports teams.

Work With UsOur Recruitment Services
Partner: 4x Emmy Winner20+ Years Industry Experience

Types of Esports Agencies

“Esports agency” can mean different things. Here's how we fit into the ecosystem.

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Esports Recruitment Agency

Connects talent with job opportunities at esports organisations, publishers, and gaming companies. Fills permanent and contract roles across all departments.

What We Do:

This is our primary focus. We recruit for esports organisations, tournament operators, publishers, and gaming brands.

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Esports Talent Agency

Represents professional players, content creators, and broadcast talent. Negotiates contracts, sponsorships, and manages careers on behalf of talent.

What We Do:

We work alongside talent agencies, helping them find operational staff and connecting their talent with employment opportunities.

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Esports Marketing Agency

Creates marketing campaigns, brand activations, and sponsorship strategies for brands wanting to enter or expand in esports.

What We Do:

We recruit marketing professionals for these agencies and their clients, from social media managers to partnership directors.

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Esports Production Agency

Delivers broadcast production, live event management, and content creation for esports tournaments and gaming events.

What We Do:

We partner with leading production agencies like 1UP Productions to help them find exceptional production talent.

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Why Choose Our Esports Agency?

What sets us apart from other agencies in the gaming space.

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Esports-Focused Expertise

Unlike general agencies, we focus 100% on esports and gaming. We understand the industry, the culture, and what makes great hires.

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Award-Winning Partners

We work with Emmy and BAFTA-winning production companies and leading esports organisations across the UK and Europe.

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20+ Years Experience

Our founder brings over two decades of video games and esports industry experience to every client engagement.

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Full Industry Coverage

From pro players to marketing directors, tournament staff to content creators—we cover every role in the esports ecosystem.

Who Our Esports Agency Works With

Esports Organisations

Examples: Team Liquid, Fnatic, G2, Cloud9

Game Publishers

Examples: Riot Games, Blizzard, EA, Ubisoft

Tournament Operators

Examples: ESL, BLAST, PGL, WePlay

Production Companies

Examples: 1UP Productions, Freaks 4U

Gaming Brands

Examples: Razer, Logitech, Red Bull, HyperX

Streaming Platforms

Examples: Twitch, YouTube Gaming, Kick

1UP
PRODUCTIONS
4x EmmyBAFTA

Featured Partner: Award-Winning Esports Production Agency

We work with 1UP Productions, one of the world's leading esports production agencies. Our founder provides go-to-market strategy and business development support, helping amplify their award-winning capabilities into new markets.

Their clients include Disney, Netflix, Microsoft, McLaren, Red Bull, and PlayStation. Projects include LEC Finals 2024 and Wild Rift Icons 2022.

Visit 1UP Productions →

Esports Agency FAQs

What is an esports agency?+
An esports agency is a specialist company providing services to the competitive gaming industry. This can include talent representation (managing pro players and creators), recruitment (filling jobs at esports companies), marketing (brand campaigns and sponsorships), or production (broadcast and events). Unlike traditional agencies, esports agencies understand gaming culture, competitive titles, and the unique dynamics of the industry.
What types of esports agencies exist?+
The main types are: Talent Agencies (represent players, streamers, casters), Recruitment Agencies (fill job vacancies), Marketing Agencies (brand campaigns and activations), Production Agencies (broadcast and event production), and Management Companies (full-service player/team management). Some agencies offer multiple services, while specialists focus on one area. We're primarily a recruitment agency but work closely with production and talent agencies.
How do I choose the right esports agency?+
Consider: What service do you need? (recruitment, talent rep, marketing, production), Does the agency specialise in esports or is gaming a sideline?, What's their track record with clients similar to you?, Do they understand your specific game/scene?, What are their fees and contract terms? For recruitment, look at placement success rates and retention. For talent, check their roster and deal history. Always ask for references and case studies.
Are esports agencies only for pro players?+
No! While talent agencies focus on players and creators, the esports industry employs thousands of non-playing professionals. Recruitment agencies like ours fill roles in: coaching and analysis, event management, marketing and partnerships, content production, community management, operations and HR, finance and legal. You don't need to be a pro gamer to build a career in esports.
What's the difference between an esports agency and esports recruitment agency?+
'Esports agency' is a broad term covering any specialist agency in gaming. An 'esports recruitment agency' specifically focuses on filling job vacancies—matching candidates with employers. We're an esports recruitment agency, meaning we help companies find staff and help professionals find jobs. We don't represent players for sponsorship deals or negotiate tournament appearances—that's what talent agencies do.
Do esports agencies charge candidates fees?+
Legitimate recruitment agencies never charge candidates. Our fees are paid by employers when we successfully place someone. If an agency asks you to pay upfront for job placement, that's a red flag. Talent agencies representing players typically take a percentage (10-20%) of deals they negotiate on your behalf, similar to sports or entertainment agents.

Ready to Work With a Specialist Esports Agency?

Whether you're hiring talent, looking for your next role, or need industry expertise—we're here to help.

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